http://www.artofshea.com/bio-resume daily 0.75 2026-01-25 https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1736036119334-ZEQI1X5CXUKVIVLVGYQ1/Bio_Thumbnail_LEchols.jpg Bio https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/db2221f2-ba3d-48aa-a889-9de2bac208de/631050_1436.jpg Bio - HEY THERE! I’m Shea (pronounced Shay), a creative director, designer, editor and motion media generalist with 15+ years of experience working with agencies, in-house corporate teams, and startups. My passion for design, creative, and culture has led me to work with a variety of brands - Pandora Music, SiriusXM, NBA, Coca-Cola, AT&T, Avis-Budget, NCAA, American Public University, Bleacher Report, The Weather Channel, Accion Opportunity Fund, Atlanta Braves, OMBI Law Group, Edmond's Honor Bourbon & the Pronghorn Collection, Camille Rose Naturals, and more. My portfolio spans across advertising, sports, music, and entertainment with content consisting of organic and paid social media (Meta - Instagram & Facebook, TikTok, YouTube, X), in-app messaging, growth and performance creative for adtech, short and long-form DTC promos, digital display banners (affiliate & demand gen), print, large-format signage, OOH design, broadcast and show package design, and 360 / full-funnel marketing campaign creative. Over the years, I have had the pleasure of collaborating with fellow creatives and cross-functionally with several producers, editors, data analysts, media buyers, and talent to create work that promotes brand awareness and engagement, user acquisition strategy, customer retention, and favorable KPIs for company goals. I've also played a pivotal role in building teams, facilitating talent growth from junior to senior level, and streamlining efficient workflow and processes - all of which has garnered multiple Emmy Awards and Cynopsis Awards. However, my most rewarding work is empowering colleagues and young students via mentorship, coaching, lectures, and community outreach. http://www.artofshea.com/contact daily 0.75 2025-01-05 https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1736036239872-59KPVLLZDCONGKZ7J41Q/ReachOut_Thumbnail_LEchols.jpg Contact http://www.artofshea.com/work daily 1.0 2026-10-16 http://www.artofshea.com/work/case-studies monthly 0.5 2026-08-08 https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/e392c5dd-7399-4b0d-ac72-6119723abf2d/1.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/3bccaf36-ee06-4f82-a526-d499c3fa269e/2.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/89be80c4-4cf9-4968-9ccd-930224ba7400/3.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/8f9027b6-d3ff-40e8-a664-a530ba1aafec/4.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/4abfc0f4-d5bc-465a-b832-5108ace8d707/5.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/e173e938-f9c0-4e35-b8ec-ef6ceb6902f3/6.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/942e8df8-2bcb-468f-9228-19f33d229615/7.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/0a05da87-cc60-4ca6-8460-467182aff8cc/8.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/4874bed3-dd6c-441c-85e8-8533156b512b/9.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/d20fe471-f773-4443-8b38-0e2ea873bb28/11.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/f6ea47a7-321f-4674-af3d-cc2beaa73501/10.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/f9ca5238-984a-4df5-a6b1-52747292add6/12.png Work - Case Studies https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/06a50406-6cbc-40b5-85cb-e09ffedf46c8/13.png Work - 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Case Studies http://www.artofshea.com/work/just-for-fun-wb4er monthly 0.5 2025-04-01 https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1677471046626-LQTTEJMU7QT0KDFBEFB1/Doodle_01_LEchols.png Work - Just For Fun https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1536203677589-F47XN0TGZTJVSZO9QAO1/5_Day_Five_R_Echols.jpg Work - Just For Fun https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1536203709688-TR38HQXI9HCLPJ1SBAIF/4_Day_Four_T_Echols.jpg Work - Just For Fun https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1536203738266-3VGOKDUO53P9R9N81YF8/3_Day_Three_I_Echols.jpg Work - Just For Fun https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1536203756930-5HKJKY6CUJOZ2K6DECW3/2_Day_Two_M_Echols.jpg Work - Just For Fun https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1659734967173-P8WL3JN4YQZBYLPH49IB/TrunkParty_Evite_RGBweb_LEchols_cropped.png Work - Just For Fun https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1449948171227-7SJP0IGBUNCCGANX4OCE/HolidayPie_LEchols.gif Work - Just For Fun https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1457398685049-BCV6FU5WWN1GVO8KJ3PC/HolidayTree_LEchols2.gif Work - Just For Fun https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1449948021677-QIMI9DRGZY1UG3XKP1WF/HolidaySnowman_LEchols2.gif Work - Just For Fun http://www.artofshea.com/work/reels-2-an7hp monthly 0.5 2026-09-24 http://www.artofshea.com/work/atlanta-braves-ekkea monthly 0.5 2026-09-23 https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1507993556851-N5SSO3ETUW53ZTVVYOUH/TalkingBaseabll_Frames_LEchols.png Work - Atlanta Braves https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1506486671911-JXBDCEN7T0U0UD23CW2V/BravesProspectReel_LEchols.gif Work - Atlanta Braves https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1506487797148-JAV7PU5RN0GP9NRRZKHQ/Coca-Cola_Corp_Partner_Event_TV_Monitor_v02_LEchols.jpg Work - Atlanta Braves https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1506487796786-D0XB9ZST5BY6ZXULDLCI/Coca-Cola_Corp_Partner_Event_EmailBlast_v02_LEchols.jpg Work - Atlanta Braves https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1659727998475-KVABYGBX9R85ZKMH4YBA/Braves_Booklet_Mockup_NoBleed-4_LEchols.png Work - Atlanta Braves https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1659727998895-UFFBZKM8RI6ZFZCC4MOY/Braves_Booklet_Mockup_NoBleed-LEchols.png Work - Atlanta Braves https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1638852054449-XYYBHLOYPK8419LPX2RJ/VoteBraves_LEchols.jpg Work - Atlanta Braves https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1638852035363-G4BOF0395CTPKMYO3RI4/SmoltzHOF_LEchols.jpg Work - Atlanta Braves . ATLANTA BRAVES / FOX SPORTS Design / Animation: Lashea Echols 1. "Talking Baseball" was a short promo designed for Fox Sports South's talent Chip Caray and Joe Simpson. 2. Social media graphics designed for Fox Sports South's introduction of Atlanta Braves rookies, Dansby Swanson, Mallex Smith and Ozzie Albies. 3 & 4. Digital assets created for the Atlanta Braves sales team in promotion of the 2017 season at Suntrust Park. 5 & 6. Pitch idea for editorial page in program for the first season at Suntrust (now Truist) Park. 7. #VoteBraves. Social posts designed to encourage fans to vote Braves for the 2014 MLB All-Star Game. 8. #SmoltzHOF. In 2015, former Atlanta Braves All-Star John Smoltz was inducted into the Hall-of-Fame. FOX Sports South celebrated this momentous occasion by televising the live induction and taking to social media. My assignment was to create the overall look and feel of the social media campaign. All together the posts generated over 35K impressions and over 2000 engagements. http://www.artofshea.com/work/bleacher-report-projects monthly 0.5 2026-09-26 https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1654539493329-L6MD3Q1EM9XGY2V2S5JQ/2022_POD_BR_TakeMasters_Title_Echols.png Work - Bleacher Report https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/a04e3521-261d-4250-8bf8-a90f497e8a33/BRBetting_VegasWeek_LEchols_2.jpg Work - Bleacher Report https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1654539492859-DB2YBCPP8U9IFUOTM4VW/2022_POD_BR_TakeMasters_VF_01_Echols.png Work - Bleacher Report https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/d76fe938-ea40-4b1f-b227-71a68f27385a/BRBetting_VegasWeek_LEchols_4.jpg Work - Bleacher Report https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1654539495348-Z2JVCY3N553YFV4291BE/2022_POD_BR_TakeMasters_VF_02_Echols.png Work - Bleacher Report https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/4098d8c8-3ce0-4104-a165-ec96faffec61/BRBetting_VegasWeek_LEchols_8.jpg Work - Bleacher Report https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1660371924858-4HK48PRDL392OEVLSQL7/TakeMasters_Set_LEchols.gif Work - Bleacher Report . B/R's Take Masters with Adam Lefkoe & Josiah Johnson Client: Bleacher Report Project Manager: Jennie Sharp Senior Producer: Audrey Martin Art Direction & Design: Lashea Echols Brand design package for Bleacher Report’s show “Take Masters” with the amazingly talented Adam Lefkoe and Twitter god Josiah Johnson! The designs above were set as the backdrop on-set during the show. Iterations of these designs were used on the B/R app, YouTube and Twitter in promotion of its launch as well. https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/1c0afa43-eba5-4fad-81bb-7c5fe0793329/BRBetting_VegasWeek_LEchols_10.jpg Work - Bleacher Report https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/2f4b359d-c9bc-404a-8405-cf1a69c9a4e7/BRBetting_VegasWeek_LEchols_12.jpg Work - Bleacher Report https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/083b4f78-7a44-49c7-a585-c0848f508347/BRBetting_VegasWeekALT_LEchols.jpg Work - Bleacher Report http://www.artofshea.com/work/pandora-music monthly 0.5 2026-10-16 https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/39a774df-9840-4815-bd07-1efa26854ec4/STRC_11230182716_2026_PERM_Pandora_Snapchat_WeeklyArtist_Future.png Work - Pandora Music https://images.squarespace-cdn.com/content/v1/564159cfe4b0d07b31adffcc/825a9c66-f355-45a9-b49e-5ef925b98dba/STRC_11230182716_2026_PERM_Pandora_Snapchat_WeeklyArtist_GracieAbrams.png Work - 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